WHY Meet
All projects

Meta ✕ Gentle Monster

Full CGI

This high-tech video was created entirely in Full CGI. Every detail, from the reflections in the lenses to the interplay of light and materials, was built from scratch to look hyperreal. By combining design precision with cutting-edge technology, we reimagined eyewear as more than a product, but as a vision of the future. The result is a film that feels sleek, innovative and unforgettable, perfectly aligned with both brands' premium positioning.

Sketches & process

Behind the frame.

Stylized comic panels featuring light prismatic effects
Stylized comic panels featuring avant-garde eyewear with "Gentle Monster" branding.
Stylized comic panels featuring avant-garde eyewear with "Gentle Monster" branding.
Stylized comic panels featuring avant-garde eyewear with "Gentle Monster" branding.
Stylized comic panels featuring avant-garde eyewear with "Gentle Monster" branding.
A white 3D model of a sphere connected to a stack of discs, resembling a futuristic antenna or spine
A grayscale 3D render showing a spiral of rectangular blocks, suggesting motion or a structural collapse
A detailed 3D wireframe model of fluid, layered eyewear frames being designed in a digital space