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Lacoste

Fashion commercials

An AI-created tennis-fashion film in Lacoste green and crisp white. From the locker room to the court, tennis balls, a country-club ride and a sharp serve build toward a larger-than-life Lacoste finale.

Storyboard study

From the club to the court.

Six illustrated storyboard studies based on the finished film: the locker-room arrival, tennis balls in motion, a country-club golf cart, an overhead serve, a courtside fashion close-up and a leap before monumental Lacoste lettering.