Mango

Mango x WHY.CGI

To tease the upcoming Supriya Lele x MANGO pop-up in London, a dreamy Mixed Reality moment transformed the storefront with flowing fabric. The teaser sparked major buzz and built anticipation ahead of the launch.

Client

Mango

Category & Industry

Mixed Reality

Work in Progress

A conceptual sketch of a street corner featuring a storefront draped in large, pink fabric

A wide-angle storyboard view showing the draped pink fabric extending along a city block

The fabric drapes are parted slightly to reveal a glowing, modern shop entrance underneath

A realistic render of the "Mango" storefront partially covered by elegant, flowing pink curtains

A vertical storyboard panel focusing on the centered gathered fabric and a large pink bow

A mixed-reality mockup shows massive gray 3D curtains superimposed over a real city street with pedestrians

A close-up 3D render highlights the realistic texture and heavy folds of the pink fabric above a shop window

A technical 3D wireframe overlay shows the structural mapping of the curtains onto the real-world environment

Two women walk toward a giant pink fabric installation that completely covers a building's facade

A final mixed-reality shot shows the massive pink curtains parted to create a surreal entrance for a store

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